If you don't feel sexy

Purchase a website for your business. Lay out your background and vision in an About Me page. Detail your shipping, returns and terms of use policy. Then take quality images of your lingerie and put on your website. Allow users to submit reviews of their favorite products. If your business is home-based, consider selling on Etsy and eBay.
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Hire a knowledgeable salesgirl that is skilled at putting people at ease. She should be fashion savvy and able to make suggestions when asked.

The last thing to keep in mind is to be sure you choose a lingerie style that you feel comfortable and sexy in. If you don't feel sexy, you can't be sexy. Attitude has a lot to do with your overall look in  Hot Sexy Lingerie. Don't buy anything unless you feel like a sex kitten while wearing it! If you feel self conscious in a piece of lingerie, you're either not going to wear it or you're going to be too busy trying to "suck in" or hide under the covers for your partner to enjoy the view.



Include all the other necessary details for the invitations. Make sure you include whom the lingerie party is for, and then include the other details like the date, time, location and RSVP details. Include any additional details for your guests like where the party honoree is registered, and what the guests need to bring.
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Embellish the front of the invitation. Add lace, leather print or bows to make the panties appear like lingerie. Visit your local craft store for inexpensive craft materials. Attach the items with durable glue so that they do not easily fall off. If you are attaching fabric, use a fabric glue on the invitations.